Wal-Mart Stores Inc. (WMT) has come up with a plan to win the battle of the retailers this holiday season.
The company hopes the creation of a section on its website dedicated to this year's "top rated" toys will make it easier for customers to browse and purchase the items they are looking for as the holidays get closer. Items on the list range from a Nerf Gun to a Disney Frozen Sleigh.
Walmart has another trick up its sleeve in an attempt to outdo its competitors. Around 25% of the toys on sale at Walmart stores and on Walmart.com will be exclusive to the company. The retailer hopes that the offer of exclusivity will get shoppers through the doors of its stores and onto the site in search of unique gifts.
Alongside this two part plan, Walmart has committed to ensuring it does not run out of stock of popular toys during the holiday season in order to avoid disappointing customers.
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