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Amazon Prime Day is finally here, y'all — and to honor Amazon's self-proclaimed holiday and let them have their spot on the internet for a day and a half, their main online competitors have respectfully taken a step back.
LOL, yeah right. Walmart and Target are getting in on the Prime Day action with a ton of similar deals on similar products. They're here to make money, not here to make friends.
But, I mean, if they can give us different sale items that Amazon doesn't have, a better deal than Amazon is offering, or if they have something in stock when it's already sold out on Amazon, we're not gonna complain. Walmart has stepped it up in the 4K smart TV department, while Target is giving us insane deals in the kitchen appliance arena. Both stores also have massive discounts on Google Home and Chromecast gear, which just happens to represent the Echo's main competitor. What a coincidence (not).
Target is also coming in clutch with 25% off of vacuums and kitchen appliances — so if there's an item you were hoping was on Prime Day sale but isn't (like Instant Pot models other than the six-quart DUO), there's a good chance it's at Target with that sweet 25% discount. (And yes, that promo works on items already on sale.)
Here are our favorite rival deals, split up into categories to make the whole comparison thing less of a nightmare:

Image: walmart
Tablets, phones, and laptops
TV deals
SAMSUNG 55-inch Class 4K Ultra HD Smart LED TV (UN55NU7100)— $597.99 (list price $899.99)
SAMSUNG 65-inch Class 4K Ultra HD Smart QLED TV (QN65Q6FNAFXZA) — $1,697.99 (list price $2,699.99)
VIZIO 80-inch Class 4K Smart XLED Home Theater Display (E80-E3) — $2,598 (list price $3,206.89)
VIZIO 65-inch Class 4K Smart XLED Home Theater Display (P65-E1) — $949.99 (list price $1,698)
VIZIO 50-inch Class FHD (1080P) Smart LED HDTV (D50f-E1) — $299.99 (list price $418)
LG 65-inch Class 4K HDR Smart LED TV with AI ThinQ (65UK6300PUE) — $847 (list price $1,199.99)
LG 55-inch Class 4K Ultra HD Smart OLED TV (OLED55B7A) — $1,596.99 (list price $2,299.99)
Sony 75-inch Class 4K Smart LED TV (XBR75X850E) — $1,998 (list price $3,499.99)
Smart home deals
Other deals

Image: kitchenaid
TV and phone deals
Smart home deals
Kitchen and home deals
(Psst: If you spend $100 ore more at Target today, you'll get a free same-day delivery membership for six months. Woah.)
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